for independent beauty professionals
Websites + Digital Marketing
for Beauty Salons & Wellness Businesses
Hi I’m Carly Mangan! I design high-converting websites + optimise Google Business Profiles for beauty and wellness professionals who are ready to grow their client base and boost visibility — all without the tech overwhelm.
here's how I can help...
Attract more local business, Improve your website or Download a Freebie
Have you outgrown your website & are ready to level up? Attract more clients & be found online?
Google Biz Profiles
Want to show up when clients search “facials near me”? Your Google Business Profile is one of the most powerful (and often underused) tools for attracting new clients to your salon — especially those searching locally. At Skin Wellness Collective, we offer tailored support to help beauty and wellness professionals like you set up, optimise, or overhaul your profile so you show up in the right searches, with the right information. From choosing the best categories and keywords to writing compelling descriptions and encouraging reviews, we make it easy for local clients to find and trust your business online.
I’m all about blending creativity with strategy, keeping things human, and empowering business owners to feel confident online — without having to become a tech expert.
I look forward to talking with you about your beauty business
Carly
Custom Designed Websites +
Hi! I’m Carly, the owner of Black Cat Website Design Studio and creator of Skin Wellness Collective.
With a passion for helping small businesses shine online (especially the ones who’d rather do literally anything else than deal with tech!), I design websites that not only look beautiful but actually work — attracting the right clients, telling your story, and building your online presence in a way that feels effortless.
Through my work in the beauty and wellness space, I saw a need: a place where independent salons and clinics could stand out without getting lost among big chains. That’s why I launched Skin Wellness Collective — a curated directory built to support local professionals, boost SEO, and help more people discover the incredible treatments happening just around the corner.
I’m all about blending creativity with strategy, keeping things human, and empowering business owners to feel confident online — without having to become a tech expert.
I look forward to talking with you about your beauty business
Carly
Websites + Digital Marketing
for Beauty Salons & Wellness Businesses
Let’s build a website that attracts traffic, speaks clearly to your ideal target market, promotes your beauty brand + shows your ideal client exactly how you help them (= more customers)
> 3 Simple Steps to getting your new website from idea to launch:
1. We will run you through a comprehensive marketing & branding questionnaire to get the best understanding of you, your business, target market & brand vision
2. Once we have gathered all of the relevant information we will research your market & competition comprehensively to further understand your business. All the while we will be creating & developing ideas of how your website will look and feel in alignment with you & your brand.
3. Upon confirming your website site map, the design process will begin where together we will pull together all of the relevant information, text, images and data required to create a beautiful, responsive website that fulfills your expectations.
Invest in your brand & website design that will serve your business for years to come
A website is more than just an online business card – it’s a true asset. Maximising your online asset will not only provide you with true business growth, it will contribute to your asset portfolio (should you ever wish to sell your business).
Together we work to design and create a website that will represent you & your brand + all that you stand for in an authentic, beautiful way. We have your back.
Website Design Pricing
How much will a website cost?
This is one of our most popular questions, and with good reason! Every business has a budget and getting started can add up. We have 3 options for website builds to suit you & your beauty business focus. Whether you are starting out new and want to just dip your toe in the water with a small website or have the goal to really step up as an authority in your domain and create a comprehensive website that will allow additional options such as a blog, expert pages & other handy business functions, we can help you.
The pricing below will give you an idea of the investment required. After all, outsourcing your website build allows you to focus on what’s important to you – treating your customers (and stepping into your zone of expertise!).
Let’s have a chat to discuss what you want and need to promote your beautiful business.
Website Design Price Guide
1. Simple
$2,200 single pmt
- Branding Review session
- Local Competitor Research
- Plan of action for content creation
- Link to booking facility
- 3 Core pages
- 2 Legal Pages
- Inclusion on Skin Wellness Collective Directory (value $199/yr)
- 1-2 months turn around*
- 3 Months hosting included
All Beauty Websites receive a complimentary listing on our Skin Wellness Collective Website*
2. Engage
$2,800 single pmt
- Branding Review Session
- Local Competitor & Keyword Research
- Plan of Action for content creation
- Domain name transfer/purchase
- Brand Board Included
- 3-6 pages
- Stock Images incl.
- Link to booking platform
- Inclusion on Skin Wellness Directory (value $420/yr)
- Interview Article on Skin Wellness Collective Website
- Legal Pages x2
- 1-2 month turn around*
- 60 minutes of final changes
- Performance Report at 6 months
- 3 months hosting included
3. Immerse
$3,300 single pmt
- Branding Alignment & Review Session - 60 mins
- Local Competitor & Keyword Research
- Link to booking platform
- Domain name transfer/purchase
- 7-15 pages
- Blog Article Brainstorm session & written suggestions
- Stock Images included
- Lead generation email gathering
- Inclusion on Skin Wellness Collective Directory (Value $420yr)
- Interview Article on Skin Wellness Collective Website
- Legal Pages x2
- 1-2 month turn around*
- 2 hours of final changes
- Performance Report at 6 months
- 3 months hosting included
*Terms & Conditions apply. Price subject to change. Page quantity & blog article quantity depends on website page build out.
Have an online presence you can be proud of
You are your best investment
Website Design FAQ
Most frequent questions and answers. All questions are good questions!
Fire us any via our contact form if you can't find an answer you need.
Not a worry. We will talk you through what is needed, from purchasing the domain, creating your content, supplying images etc. We make it super easy for you so you don’t have to waste hours and hours on something you aren’t an expert on! Leaving you to focus on serving your customers with your expertise & passion.
Yes, you bet! We love to help beauty based businesses who are looking for a website designer and to really build their brand.
We also do branding & logo design. Contact us via our contact form to book in a chat.
We aim to have your website live within 5-8 weeks depending on the complexity of your site.
Yes, you bet! It’s great to see what you have created in the past so we get a good feel for what you want to say. We can reuse any or some of the content to help communicate your offering and improve it in so many ways.
Yes, this is one thing we are very passionate about, we ensure that you can make changes to your website yourself once it has been handed over. We provide videos for you to see how to do this quickly and easily.
Yes, for sure. This will make it quite easy for us to renovate your website or provide you with tips to improve it.
Website, Google Business Profile & Branding Enquiry
Simply fill out the form and we will be in contact within 24 hours.
Or feel free to phone or email, as per below...
Looking for ways to improve your online presence?
Download our freebie 'The Digital Glo Up to Boost your Online Presence' pdf
In this guide you will learn…
How to optimise your website for local SEO and attract nearby clients
Create valuable content that positions you as an industry expert
Innovative ways to use emerging technologies on your website
Strategies for building connections locally to expand your reach
Tips for leveraging online reviews to boost credibility and trust
And much more!